Verfi S.a.s. of Saverio Marini & Co. is a company with a purely artisanal standing, specialized in the production of hats for women, men, and children, as well as other fashion accessories like scarves and handbags to match the hats. The elegant articles are produced using traditional materials and techniques typical of the Florence area such as Florentine straw work. The company was founded in 1988 on the initiative of Mrs. Arduina Fiaschi, an expert creator of the noble and renowned “Florentine straw hat”. Building on her long experience in hat production, Mrs. Fiaschi decided, together with her son Saverio, to undertake a personal path in the prime productive sector of the Florentine hinterland. Straw, felt, ribbon and trimmings, and wool hats: the Verfi collections. Men and women look to fashion for trendy shapes and colours without losing sight of the artisanship of the product. To date, the Verfi hat production is entirely done in-house to ensure 100% Made in Italy articles, in full respect of workers’ rights and regulations concerning safety and health in the workplace.
In recent years, the global market has introduced an additional request for production and processing of new materials and fabrics. This is why the company is now equipped with the newest and most modern machinery to keep pace with new developments while maintaining the distinctive perspective of artisanship typical of the tradition of this territory.